Introduction I remember the first time I read the definition of Data Management: “the development, execution, and supervision of plans, policies, programs, and practices that deliver, control, protect, and enhance the value of data and information assets throughout their life cycles,” Wow—that’s heavy. With such an overstuffed definition, it isn’t surprising many folks are either intimidated or bored by the mention of data management.
Simply, data management is the recognition that data is an asset. If I asked you to think about all the things that allow your organization to exist and grow in market share, social leadership, and profitability, a ...