As an experienced Digital Technology leader with almost 20 years of experience in Marketing Technology, Knowledge Management, and Business Intelligence. Continuously innovating for strategic uses of data and leveraging technology, and elevate an competitive edge through superior data intelligence. Steering the integration of Generative AI technologies, I enhance data analysis and reporting capabilities, providing actionable insights to cross-functional teams. My expertise in Marketing Technology and Digital Marketing, now converges with advanced BI solutions to deliver robust data models and dashboards.