NextGen

NextGen Revenue Intelligence: How AI and End-to-End Workflows Are Transforming Legal Billing and Collections

Milan Bobde
CEO, Oddr 

Modern legal workflows are evolving rapidly. Firms are investing heavily in document automation, knowledge management, and generative AI to drive attorney productivity and client value. But while the front office races ahead, one area remains painfully outdated: billing and collections.

At most firms, the invoice-to-cash process is fragmented, reactive, and dependent on tribal knowledge. Invoices are tracked manually, collections are pursued inconsistently, and forecasting remains guesswork. The result? A hidden productivity crisis that’s stalling cash flow, eroding client trust, and draining firm profitability.

It doesn’t have to be this way. With next-generation platforms and artificial intelligence, legal finance workflows can finally catch up to the rest of the modern firm. It’s time to stop treating billing and collections as an operational chore—and start managing them as a strategic, end-to-end workflow.

The Productivity Gap in Legal Revenue Operations

According to our latest industry research, more than 90% of firms still rely on email and spreadsheets to track invoice status and collections efforts. Even in well-staffed finance departments, attorneys routinely follow up to ask: "Has the invoice been sent?" or "Did the client pay yet?" This reliance on manual processes creates a cascade of inefficiencies across the firm. Invoices are often delayed or lost entirely, collections drag on for months, and timekeepers waste hours each week chasing down answers to questions that should already be visible. Without a clear and real-time view into billing status, firm leaders are left making decisions in the dark, unsure of when payments will come in—or if they’ll come in at all.

These inefficiencies are more than just annoying—they’re costly. A lack of coordination in the revenue cycle leads to increased lockup, lower realization rates, and unnecessary strain on client relationships. Poor forecasting further exacerbates the problem, making it harder for firms to plan around cash flow or confidently make strategic investments.

Reimagining the Revenue Cycle as a Workflow

Imagine if billing, collections, payments, and forecasting were handled the same way modern firms manage case workflows or document review: seamlessly, intelligently, and collaboratively. That’s the promise of Revenue Intelligence.

Instead of siloed tools and opaque processes, Revenue Intelligence centralizes every touchpoint of the invoice-to-cash lifecycle on a single, integrated platform. With real-time status tracking, automated summaries of client behavior, prioritized action lists for collectors, and predictive forecasting, firms gain clarity where there was once only confusion. Attorneys and finance professionals no longer operate in parallel—they collaborate around shared data, surface bottlenecks early, and take action in concert.

When law firms treat the revenue cycle as a strategic workflow—rather than a patchwork of disconnected tasks—they unlock a fundamentally different level of productivity and insight.

The Role of AI in Modern Finance Workflows

Artificial intelligence brings more than just automation to revenue operations—it brings intelligence. While traditional systems might streamline repetitive tasks, AI-powered platforms actively support decision-making.

Take, for example, a collections professional managing hundreds of open matters. With AI, the system can analyze historical client data to predict which invoices are at risk of delay. It can then recommend the most effective follow-up based on previous payment patterns, automatically draft a status update or email for the billing attorney, and even prioritize tasks based on the likelihood of success.

This level of support doesn’t replace human judgment—it enhances it. AI handles the complexity and noise, allowing staff to focus on strategic priorities and high-touch client engagement. As a result, firms can scale their revenue operations without expanding headcount.

Unlocking NextGen Productivity Across the Firm

Conversations about legal technology often begin—and end—with tools built for lawyers. But to truly modernize the legal workplace, firms must extend innovation to the business of law. That includes the often-overlooked workflows that power firm profitability.

When attorneys, billing teams, collectors, and firm leadership operate from a single system of record, collaboration improves. Bottlenecks are resolved faster. Forecasting becomes more reliable. And cash flow becomes more predictable.

Firms that embrace this model don’t just collect faster—they operate smarter. They gain the insight to guide policy, the agility to serve clients better, and the foresight to plan for growth.

The Future Is Intelligent, Integrated, and End-to-End

In a world where client expectations are rising and law firm margins are under pressure, firms can no longer afford to ignore outdated revenue workflows. Modernizing the billing and collections process is no longer just a back-office issue—it’s a firm-wide imperative.

Firms that invest in end-to-end, AI-powered platforms are not just improving cash flow—they’re redefining how the firm works. These firms are turning a long-standing weakness into a new source of competitive advantage.

Siloed point solutions won’t drive the next generation of legal productivity. It will come from unified platforms that transform every stage of the revenue cycle—intelligently, collaboratively, and end-to-end.

About the Author

Milan Bobde is the CEO of Oddr, the legal industry's first AI-powered invoice-to-cash platform. With a background in legal technology and platform strategy, Milan is a recognized thought leader in revenue intelligence and law firm modernization.